The Benefits of Live Video

What do national parks, hotels, beaches, theme parks and universities have in common? They all use Pixelcaster live camera services to show off their destination to the world. As live video continues to grow in popularity, now is the time to start using it as a marketing tool.

Why Live Video?

  • Statistics prove that video is simply more appealing than images and text.
  • Unlike pre-recorded video, live video is what’s happening now, and that goes hand in hand with social media and its continuous need for live interaction.
  • Live video is a natural way to engage customers with live chat and receive immediate feedback.

The Benefits

The key to increasing awareness and visibility of your organization is to provide fresh, entertaining and useful content on your website and social media platforms. A Pixelcaster live camera does just that. Without any effort on your part, the camera produces live content 24 hours a day. And not just any content. A properly selected live view generates traffic, buzz, motivation and stirs memories. It’s the ultimate sticky content generator.

The Technology

Pixelcaster provides high definition standalone network cameras that produce continuous live still images or full HD live streaming video... or both. We pre-configure the cameras, and they are designed for simple turnkey installation. Pixelcaster manages the hosting and bandwidth and your website hosting bandwidth is not affected. All you need to do is add a small block of code to your web site and your camera is live.

The Pixelcaster Edge

Pixelcaster is much more than a camera hosting company. To provide the best live camera experience, many factors must be addressed, including optimal view selection, shot framing, lens options and camera configuration. Pixelcaster’s staff has over fifteen years of experience in providing a rich live streaming experience from start to finish.

Have a live camera need or want to learn more? Fill out our client requirement form or call us at 877-PIXEL17 (877-749-3517).

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